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Marketing

Challenges of Social Media

Here I look at the challenges social media marketers face and how you can solve them efficiently. TIME No matter how much time you put into a social strategy, there is always a distraction. Are your deliverables clear? Organise specific time to focus all attention to

Measuring Marketing

There has never been a better time to measure the impact of your marketing. On the flip side there has never been more of a chance of getting it wrong.   The data available from digital channels has led to an influx of information offering

Build It And They Will Come

Build it and they will come? Unfortunately, this is not necessarily the case anymore.  Facebook are making changes to their algorithms which affect the newsfeed viewing.